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The Father Factor

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Sexy Sustainability: The Missing Element in Effective Father Engagement

Sustainability planning and execution of that plan is the most important investment for any social service agency or non-profit organization looking to effectively engage fathers, mothers, and the community around responsible fatherhood. Planning is not as “sexy” as starting up a new program for dads, but it is the groundwork that makes the sexy programming possible...and sustainable.

All too often I’ve seen the disruption (or elimination) of fatherhood services in communities because the larger agencies where the fatherhood services were offered didn’t weave this work into the fabric of their organizational culture.  I’ve seen grant writers miss opportunities to write fatherhood resources into proposals that focus on broader issues, but clearly have a father factor involved.  I’ve seen executive staff give up trying to hire male staff prematurely.  There have been missed opportunities because staff have not formally mapped community assets or looked seriously at the father-friendliness of the agency’s physical environment.

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