Prepare a Plan
Just like the strategic plan that guides your program's operations, staffing, and services, a plan for community engagement will help focus your efforts. Community engagement must be a two-way street, with participation, interaction, and communication shared consistently. Therefore, a community engagement plan not only should outline how the program will reach out to the community, but also how others can work effectively with the program as you promote responsible fatherhood.
The written plan should present strategies for explaining the benefits of involvement to organizations and individuals. In other words, the plan should answer the "What's in it for me" question you can expect to hear as you launch community engagement activities. Be sure the answer aligns with the mission, goals, and objectives of those with whom you are trying to connect.
Once you complete the comprehensive community engagement plan, do not let it gather dust on someone's desk or bookshelf. Monitor implementation of the plan and measure outcomes each quarter. Then update your plan at least once a year, based on the quarterly assessments.